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Special Interest Publisher

Discover how a major Special Interest Publisher revamped their approach, reduced design costs by 80% and breathed new life into their publications.

In a world of aggressive newsstand prices, our client, a top magazine publisher with a wealth of global brands, needed to cut costs without compromising design quality.

With a focus on finding fresh solutions beyond their usual US freelancer network, the publisher engaged VMG to reimagine their design strategy.

By dedicating two skilled designers to leverage existing content and breathe new life into old material, VMG was able to help the publisher slash design expenses by 80%.